{"id":13286,"date":"2021-08-12T10:00:14","date_gmt":"2021-08-12T08:00:14","guid":{"rendered":"https:\/\/autoklastr.cz\/?p=13286"},"modified":"2021-08-13T10:24:17","modified_gmt":"2021-08-13T08:24:17","slug":"robert-bosch-venture-capital-vyhledavani-startupu-zabyvajici-se-mobilitou","status":"publish","type":"post","link":"https:\/\/autoklastr.cz\/cs\/robert-bosch-venture-capital-vyhledavani-startupu-zabyvajici-se-mobilitou\/","title":{"rendered":"Robert Bosch Venture Capital: Vyhled\u00e1v\u00e1n\u00ed startup\u016f zab\u00fdvaj\u00edc\u00ed se mobilitou."},"content":{"rendered":"

Technologick\u00e9 start-upy pom\u00e1haj\u00ed formovat v\u00fdvoj automobilov\u00e9ho pr\u016fmyslu. D\u016fle\u017eitost jejich odborn\u00fdch znalost\u00ed je st\u00e1le evidentn\u011bj\u0161\u00ed, proto\u017ee v\u00fdrobci vozidel proch\u00e1zej\u00ed zm\u011bnou a st\u00e1vaj\u00ed se poskytovateli propojen\u00e9, autonomn\u00ed, sd\u00edlen\u00e9 a elektrick\u00e9 (CASE) mobility.<\/p>\n

Zd\u00e1 se, \u017ee titulky jsou pln\u00e9 nov\u00fdch kol financov\u00e1n\u00ed, investic, spolupr\u00e1ce a akvizic, ale v\u011bt\u0161ina za\u010d\u00ednaj\u00edc\u00edch podnik\u016f nep\u0159e\u017eije. Ve skute\u010dnosti se statisticky v\u00edce ne\u017e 90% zanikne. Podpora nespr\u00e1vn\u00e9 spole\u010dnosti je n\u00e1kladn\u00e1 chyba, kterou si sou\u010dasn\u00ed investo\u0159i mohou jen m\u00e1lo dovolit. Jak tedy pozn\u00e1te dal\u0161\u00ed skv\u011bl\u00e9 startupy?<\/p>\n

Toto je kl\u00ed\u010dov\u00e1 oblast z\u00e1jmu spole\u010dnosti Robert Bosch Venture Capital (RBVC), kter\u00e1 investuje do technologick\u00fdch spole\u010dnost\u00ed, kter\u00e9 maj\u00ed pro skupinu Bosch v\u00fdznam. Ingo Ramesohl, gener\u00e1ln\u00ed \u0159editel spole\u010dnosti RBVC, hovo\u0159\u00ed na firemn\u00edm chatu na akci Automotive World Future Mobility Europe a nab\u00edz\u00ed sv\u016fj pohled na \u00fasp\u011b\u0161n\u00e9 \u0159\u00edzen\u00ed start-upov\u00e9ho portfolia v rychle se rozv\u00edjej\u00edc\u00edm odv\u011btv\u00ed mobility.<\/p>\n

\"RBVCIngo \u00a0Ramesohl<\/p>\n

Kolik se aktu\u00e1ln\u011b ka\u017edoro\u010dn\u011b investuje do nov\u00fdch start-up\u016f mobility?<\/strong><\/p>\n

Financov\u00e1n\u00ed rizikov\u00e9ho kapit\u00e1lu (VC) roste velmi rychle, co\u017e urychluje pandemie COVID-19. Celkov\u00e9 leto\u0161n\u00ed investice do rizikov\u00e9ho pr\u016fmyslu se ve srovn\u00e1n\u00ed s lo\u0148sk\u00fdm rokem zv\u00fd\u0161ily o 150%. Jen v prvn\u00ed polovin\u011b roku 2021 \u010dinil zhruba 300 miliard USD, co\u017e je v\u00edce, ne\u017e kolik bylo vynalo\u017eeno v cel\u00e9m roce 2020.<\/p>\n

Lze tento druh tempa udr\u017eet?<\/strong><\/p>\n

Je t\u011b\u017ek\u00e9 p\u0159edpov\u011bd\u011bt. Chv\u00edli to z\u016fstane, ale nedok\u00e1\u017eu si p\u0159edstavit, \u017ee to bude udr\u017eov\u00e1no po dlouhou dobu. V sou\u010dasn\u00e9 dob\u011b je to \u010d\u00e1ste\u010dn\u011b zap\u0159\u00ed\u010din\u011bno technick\u00fdmi zm\u011bnami odv\u011btv\u00ed a trendem digitalizace. Existuje tak\u00e9 pozoruhodn\u00fd trend v\u00edce investic p\u0159ech\u00e1zej\u00edc\u00edch do pozd\u011bj\u0161\u00ed f\u00e1ze a v\u011bt\u0161\u00edch kol financov\u00e1n\u00ed, p\u0159i\u010dem\u017e m\u00e9n\u011b po\u010d\u00e1te\u010dn\u00edch f\u00e1z\u00ed seed obchod\u016f.<\/p>\n

Co p\u0159esn\u011b investo\u0159i hledaj\u00ed, pokud jde o identifikaci potenci\u00e1ln\u00edch nov\u00fdch p\u0159\u00edr\u016fstk\u016f portfolia?<\/strong><\/p>\n

Nejd\u016fle\u017eit\u011bj\u0161\u00ed je t\u00fdm. Pokud m\u00e1te \u0161patn\u00fd n\u00e1pad na produkt a \u0161patn\u00fd obchodn\u00ed model, ale m\u00e1te dobr\u00fd t\u00fdm, m\u016f\u017eete to \u010dasem prom\u011bnit v dobr\u00fd produkt a dobr\u00fd obchodn\u00ed model. T\u00fdm je kl\u00ed\u010d. Ale pak tak\u00e9 pot\u0159ebuj\u00ed potenci\u00e1l disrupce. V venture pr\u016fmyslu nen\u00ed disrupce o tom, ud\u011blat v\u011bci o n\u011bco l\u00e9pe, zlep\u0161it v\u011bci o 10% nebo 20%. Velk\u00e9 korporace v\u00e1s jednodu\u0161e se\u017eerou v dal\u0161\u00ed generaci produkt\u016f. Obecn\u00e9 pravidlo: u hardwarov\u00e9ho produktu by to m\u011blo b\u00fdt desetkr\u00e1t lep\u0161\u00ed ne\u017e v\u0161echna st\u00e1vaj\u00edc\u00ed \u0159e\u0161en\u00ed. U softwaru mus\u00ed b\u00fdt alespo\u0148 100kr\u00e1t lep\u0161\u00ed ne\u017e v\u0161echna st\u00e1vaj\u00edc\u00ed \u0159e\u0161en\u00ed.<\/p>\n

Jak d\u016fle\u017eit\u00e1 je velikost potenci\u00e1ln\u00edho trhu, na kter\u00fd se technologie zam\u011b\u0159uje?<\/strong><\/p>\n

Trh mus\u00ed b\u00fdt dostate\u010dn\u011b velk\u00fd. Obvykle nevstupujeme na trhy men\u0161\u00ed ne\u017e 1 miliarda USD. To neznamen\u00e1, \u017ee spole\u010dnost okam\u017eit\u011b z\u00edsk\u00e1 tr\u017eby ve v\u00fd\u0161i 1 miliardy USD; znamen\u00e1 to, \u017ee postupem \u010dasu mohou z\u00edskat zna\u010dn\u00fd pod\u00edl.<\/p>\n

Jak\u00e9 jsou b\u011b\u017en\u00e9 chyby, kter\u00fdch se za\u010d\u00ednaj\u00edc\u00ed podniky p\u0159i hled\u00e1n\u00ed investic dopou\u0161t\u011bj\u00ed a jak se jim lze vyhnout?<\/strong><\/p>\n

Obecnou chybou, kterou vid\u00edm pom\u011brn\u011b \u010dasto, je nespr\u00e1vn\u00fd p\u0159edpoklad o pen\u011bz\u00edch a \u010dase. Spole\u010dnosti mus\u00ed b\u00fdt optimistick\u00e9, aby p\u0159esv\u011bd\u010dily investory, aby se p\u0159ipojili, ale obvykle zjist\u00edme, \u017ee pot\u0159ebuj\u00ed zdvojn\u00e1sobit pen\u00edze a zdvojn\u00e1sobit \u010das, kter\u00fd se o\u010dek\u00e1val na za\u010d\u00e1tku. Tak\u00e9 by se nem\u011bli vzd\u00e1vat sv\u00fdch n\u00e1pad\u016f na let na m\u011bs\u00edc. To plat\u00ed pro v\u011bt\u0161inu evropsk\u00fdch spole\u010dnost\u00ed, kter\u00e9 maj\u00ed tendenci uva\u017eovat o n\u011bco men\u0161\u00edm m\u011b\u0159\u00edtku.<\/p>\n

Co definuje \u00fasp\u011bch v jak\u00e9koli investici?<\/strong><\/p>\n

To je snadn\u00e9 – je to dobr\u00fd odchod. Pokud dostaneme zp\u011bt v\u00edce pen\u011bz, ne\u017e jsme investovali, je to \u00fasp\u011bch.<\/p>\n

Jak\u00fd je pom\u011br \u00fasp\u011bchu k ne\u00fasp\u011bchu?<\/strong><\/p>\n

Pokud vybudujete portfolio \u0159ekn\u011bme 100 spole\u010dnost\u00ed, mus\u00edte p\u0159edpokl\u00e1dat, \u017ee n\u011bkolik z nich bude na odpis. N\u011bkter\u00e9 statistiky stanov\u00ed odpis v oblasti 10%, mo\u017en\u00e1 20%. Pak m\u00e1te v\u011bt\u0161\u00ed pole st\u0159edn\u00edho v\u00fdkonu, kde v podstat\u011b dostanete pen\u00edze zp\u011bt. Pak existuje mal\u00e9 procento spole\u010dnost\u00ed, kter\u00e9 skute\u010dn\u011b p\u0159ekon\u00e1vaj\u00ed v\u0161echny ostatn\u00ed spole\u010dnosti. Obvykle se jedn\u00e1 o p\u0159edn\u00ed tv\u016frce a ke kompenzaci cel\u00e9ho fondu jich tolik nepot\u0159ebujete. V\u011bt\u0161ina fond\u016f nen\u00ed \u00fasp\u011b\u0161n\u00e1. Vybudov\u00e1n\u00ed tohoto p\u011bkn\u00e9ho portfolia n\u00e1m trvalo t\u00e9m\u011b\u0159 deset let, co\u017e je do zna\u010dn\u00e9 m\u00edry \u00fasp\u011b\u0161n\u00e9, ale mus\u00edte b\u00fdt trp\u011bliv\u00ed. Tohle je maraton, ne sprint.<\/p>\n

Jak d\u016fle\u017eit\u00e9 je definovan\u00e9 portfolio ve srovn\u00e1n\u00ed s investov\u00e1n\u00edm do n\u011b\u010deho s jasn\u00fdm potenci\u00e1lem, kter\u00fd mo\u017en\u00e1 neodpov\u00edd\u00e1 zbytku portfolia?<\/strong><\/p>\n

V\u017edy se sna\u017e\u00edme minimalizovat rizika, co\u017e lze prov\u00e9st r\u016fzn\u00fdmi opat\u0159en\u00edmi. Investujeme v r\u016fzn\u00fdch regionech, r\u016fzn\u00fdch vertik\u00e1lech a spole\u010dnostech s r\u016fznou \u00farovn\u00ed splatnosti. Opat\u0159en\u00ed k optimalizaci portfolia existuj\u00ed stovky, ale moje kl\u00ed\u010dov\u00e9 doporu\u010den\u00ed je nes\u00e1zet v\u0161echny sv\u00e9 pen\u00edze na jednoho kon\u011b.<\/p>\n

CASE trendy formuj\u00ed pr\u016fmysl, ale m\u016f\u017eete zd\u016fraznit konkr\u00e9tn\u00ed technologick\u00e9 oblasti, kter\u00e9 p\u0159itahuj\u00ed nejv\u00edce investic do zah\u00e1jen\u00ed podnik\u00e1n\u00ed?<\/strong><\/p>\n

Kl\u00ed\u010dov\u00e9 technologie jsou nov\u00e9 formy senzor\u016f, o kter\u00e9 je zna\u010dn\u00fd z\u00e1jem. Zd\u016frazn\u00edm tak\u00e9 nov\u00e9 formy zpracov\u00e1n\u00ed dat v cloudu, spr\u00e1v\u011b vozov\u00e9ho parku, poji\u0161t\u011bn\u00ed a fintech. V\u0161ichni diskutuj\u00ed o autonomn\u00ed j\u00edzd\u011b, ale nejv\u011bt\u0161\u00ed potenci\u00e1l vid\u00edm v aplikac\u00edch pro omezen\u00e9 oblasti. Ud\u011blali jsme n\u011bkolik investic v t\u00e9to oblasti, nap\u0159\u00edklad spole\u010dnost v \u010c\u00edn\u011b prov\u00e1d\u00ed na leti\u0161t\u00edch autonomn\u00ed \u0159\u00edzen\u00ed pro traktory se zavazadly. Existuj\u00ed tak\u00e9 aplikace pro \u0159e\u0161en\u00ed autonomn\u00ed logistiky pro v\u011bt\u0161\u00ed korporace. S t\u011bmito druhy aplikac\u00ed jsou spojeni poskytovatel\u00e9 mapov\u00e1n\u00ed HD, kter\u00e9 je umo\u017e\u0148uj\u00ed. Existuje tak\u00e9 tlak na elektrifikaci a to pro n\u00e1s z\u016fst\u00e1v\u00e1 zaj\u00edmav\u00e9.<\/p>\n

\u0158ekli byste, \u017ee je v\u011bt\u0161\u00ed investi\u010dn\u00ed z\u00e1jem v segmentu elektrick\u00fdch vozidel nebo v oblasti n\u00edzkouhl\u00edkov\u00fdch technologi\u00ed?<\/strong><\/p>\n

Pokud mluv\u00edme o za\u010d\u00ednaj\u00edc\u00edch firm\u00e1ch, vlna inovac\u00ed kolem nab\u00edjec\u00edch stanic a p\u0159idru\u017een\u00fdch podnik\u016f skon\u010dila. Nyn\u00ed je v\u00edce v oblasti konektivity: r\u016fzn\u00e9 obchodn\u00ed modely, zdroje p\u0159\u00edjm\u016f, cloudov\u00e9 aplikace typu back-end a data.<\/p>\n

Na zah\u00e1jen\u00ed investic p\u016fsob\u00ed mnoho z\u00fa\u010dastn\u011bn\u00fdch stran. Kter\u00e9 vedou?<\/strong><\/p>\n

Vid\u00edme, \u017ee firemn\u00ed VC tvo\u0159\u00ed asi 20% celkov\u00fdch investic, p\u0159i\u010dem\u017e 80% tvo\u0159\u00ed institucion\u00e1ln\u00ed investo\u0159i. Toto rozd\u011blen\u00ed m\u016f\u017ee b\u00fdt 30%\/70% v \u010c\u00edn\u011b. B\u011bhem krize COVID-19 jsem o\u010dek\u00e1val, \u017ee se pod\u00edl firemn\u00edch investic m\u016f\u017ee sn\u00ed\u017eit, proto\u017ee jsou okam\u017eit\u011b ovlivn\u011bny zmrazen\u00edm rozpo\u010dtu a tak d\u00e1le, ale stal se prav\u00fd opak. V\u011bt\u0161ina firemn\u00edch investor\u016f tomuto segmentu opravdu v\u011b\u0159ila a investovala d\u00e1l. To byl relativn\u011b pozitivn\u00ed sign\u00e1l, \u017ee to pr\u016fmysl pova\u017euje za dobr\u00fd zp\u016fsob utr\u00e1cen\u00ed pen\u011bz.<\/p>\n

Izrael je ji\u017e dlouho na \u0161pici pro za\u010d\u00ednaj\u00edc\u00ed podniky s mobilitou, ale existuj\u00ed i jin\u00e9 regiony sv\u011bta, kter\u00e9 jsou pro tento druh inovac\u00ed obzvl\u00e1\u0161t\u011b p\u0159\u00edzniv\u00e9?<\/strong><\/p>\n

\"Gett<\/p>\n

Izrael je siln\u00fd od konce 90. let. RBVC tam otev\u0159el kancel\u00e1\u0159. Krom\u011b toho nejsiln\u011bj\u0161\u00ed r\u016fst za posledn\u00edch 12 a\u017e 18 m\u011bs\u00edc\u016f st\u00e1le p\u0159ich\u00e1z\u00ed ze Silicon Valley, kde se investice v\u00edce ne\u017e zdvojn\u00e1sobily. Mimo \u00fadol\u00ed do\u0161lo v \u010c\u00edn\u011b k dobr\u00e9mu rozvoji. M\u00e1me mnoho dobr\u00fdch start-up\u016f v Pekingu a \u0160anghaji a mnoho v \u0160en-\u010denu. V Evrop\u011b jsou investice do VC st\u00e1le siln\u00e9 ve Velk\u00e9 Brit\u00e1nii, Pa\u0159\u00ed\u017ei, Berl\u00edn\u011b a Mnichov\u011b. Ji\u017en\u00ed Evropa se uk\u00e1zala b\u00fdt trochu zklam\u00e1n\u00edm. Douf\u00e1m, \u017ee uvid\u00edme v\u00edce spole\u010dnost\u00ed ze \u0160pan\u011blska, It\u00e1lie a Portugalska a tak\u00e9 z v\u00fdchodn\u00ed Evropy.<\/p>\n

 <\/p>\n

Zdroj: automotiveworld.com<\/p>\n","protected":false},"excerpt":{"rendered":"

Technologick\u00e9 start-upy pom\u00e1haj\u00ed formovat v\u00fdvoj automobilov\u00e9ho pr\u016fmyslu. D\u016fle\u017eitost jejich odborn\u00fdch znalost\u00ed je st\u00e1le evidentn\u011bj\u0161\u00ed, proto\u017ee v\u00fdrobci vozidel proch\u00e1zej\u00ed zm\u011bnou a st\u00e1vaj\u00ed se poskytovateli propojen\u00e9, autonomn\u00ed, sd\u00edlen\u00e9 a elektrick\u00e9 (CASE) mobility. Zd\u00e1 se, \u017ee titulky jsou pln\u00e9 nov\u00fdch kol financov\u00e1n\u00ed, investic, spolupr\u00e1ce a akvizic, ale v\u011bt\u0161ina za\u010d\u00ednaj\u00edc\u00edch podnik\u016f nep\u0159e\u017eije. Ve skute\u010dnosti se statisticky v\u00edce ne\u017e 90% […]<\/p>\n","protected":false},"author":4,"featured_media":13287,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"kategorie_prispevku":[],"acf":[],"yoast_head":"\nRobert Bosch Venture Capital: Vyhled\u00e1v\u00e1n\u00ed startup\u016f zab\u00fdvaj\u00edc\u00ed se mobilitou. | Autoklastr<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autoklastr.cz\/en\/robert-bosch-venture-capital-vyhledavani-startupu-zabyvajici-se-mobilitou\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:locale:alternate\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Robert Bosch Venture Capital: Vyhled\u00e1v\u00e1n\u00ed startup\u016f zab\u00fdvaj\u00edc\u00ed se mobilitou.\" \/>\n<meta property=\"og:description\" content=\"Technologick\u00e9 start-upy pom\u00e1haj\u00ed formovat v\u00fdvoj automobilov\u00e9ho pr\u016fmyslu. 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